In-depth articles for marketers, founders and CEOs

100+ guides packed with actionable tips, tactics, and cutting-edge strategies: from SEO, PPC and lead generation to building omnichannel funnels.

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Why Your Business Needs a Website Redesign

If you’re a savvy business owner, chances are you already have a website. But is it up to date? Is it time for a website redesign? Aside from usability, the topics of security, SEO and conversion rate are all critical to small and medium-sized businesses.

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7 Advanced Facebook Retargeting Strategies for E-commerce Sales

Facebook Ads retargeting is an absolute must for every e-commerce store. Retargeting is one of the highest ROI strategies that allow you to tap into shopper’s behaviour and serve ads with relevant products potential customers are most likely to buy.

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How to Generate Predictable and Scalable Revenue with Google Ads

There’s no doubt that Google Ads is one of the best digital marketing channels for generating conversions and leads. Capturing as many leads as possible is the fundamental goal for every business online.

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6 Digital Marketing Strategies for Successful Business Reopening After COVID-19

As governments gradually remove restrictions caused by COVID-19 and businesses begin to reopen, there’s a sense that things are going back to “normal.” However, the shifts in customer behaviour and changes in the way we live and work are here to stay. That’s why you need a strategy to prepare your business for a successful start.

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How to Combine Google Shopping and Facebook Ads to Drive E-commerce Sales

Google Shopping Ads and Facebook Ads are both powerhouses when it comes to driving online sales. While they are unbeaten each in their own domain, the true success comes when you merge Google Shopping and Facebook Ads into a comprehensive cross-channel strategy.

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Google Ads Funnel – The Most Powerful PPC Strategy to Maximize Your ROI

Google Ads funnel is a powerful PPC strategy that will help extend the reach of your campaigns, attract new prospects for cheap, and make your conversions much more profitable.

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How to Use Alternative Ad Platforms for Your Marketing Strategy

Alternative online advertising platforms can help you reach additional audiences and build a more comprehensive omnichannel marketing strategy.

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Instagram Ads Funnel – Instagram Ads Strategy for E-commerce

Instagram Ads funnel is one of the most powerful e-commerce strategies that can help you generate more sales and scale your online shop fast, at a huge ROI.

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13 Online Marketing Strategies to Survive and Thrive in COVID-19

The Coronavirus and the shelter-in-place have been with us for a little over a month, yet they’ve already changed the way we live, the way we work and the way we shop.

Triple your business in 90 days

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