100+ guides packed with actionable tips, tactics, and cutting-edge strategies: from SEO, PPC and lead generation to building omnichannel funnels.
Dedicated landing pages are a must-have if you want to maximize the leads and customers coming from your SEO and PPC campaigns. Unfortunately, you can never know how the landing page is going to perform until it’s live and you start driving real, targeted traffic. But you can always test and optimize your landing pages
Managing and maintaining a website proves to be especially challenging for entrepreneurs and SMBs who can’t afford to hire their own web developers, designers, SEO, and other necessary pros.
This report outlines the most common issues site owners struggle with. These issues, if not addressed timely and properly, can have a big negative impact on your site as well as your business success.
As a B2B business, you need a well-structured digital marketing funnel to attract new prospects, nurture leads and generate sales.
However, the road across the B2B buyer’s journey can be a long and arduous one, including multiple touchpoints and marketing channels.
Long B2B sales cycles often require nurturing prospects for months or even years before they turn into sales opportunities or paying customers.
LinkedIn Ads have emerged as a true champion when it comes to feeding your sales team with high-quality leads.
So much so, that it forever changed account-based marketing (ABM).
LinkedIn’s precision targeting system can help you reach the right B2B audience, capture lead info and close those high-value deals.
Facebook Ads Funnel is one of the most powerful, evergreen marketing strategies that will help generate new leads, increase ROI and grow your business.
There’s no doubt that Facebook Ads are a powerhouse when it comes to generating both leads and sales. However, the chances of someone buying your product or service the first time they see your ad or engagewith your brand arequite slim.
A website Thank You page is full of untapped potential. It can help deliver useful content, improve your bounce rate and engagement, and even increase revenue with upsells.
Unfortunately, its significance very often overlooked.
The rising acquisition costs make it harder to earn a profit. This leads to an ever-growing need to make more money off each sale – that is, increasing your average order value (AOV).
Due to the high traffic and acquisition costs, relying solely on finding new customers to generate more sales isn’t going to cut it anymore.
Rather than only trying to increase sales, focus on tactics that increase the amount your buyers spend on each transaction.
The e-commerce and online advertising landscape have become brutally competitive. And the competition is getting more intense, year after year.
As a result, your business is facing two key challenges: CPC (cost-per-click) and acquisition costs are on the rise. In other words, the cost of generating traffic and winning new customers is higher than ever before.
To run truly successful e-commerce PPC, it comes down to engineering both your frontend and backend for max profitability. And in this guide, I’ll show you exactly how to do it on the backend side.
PPC is still one of the most effective channels to drive online sales.
Precision targeting, a huge audience, and the ability to test and improve fast can help you reach the right people when they’re ready to buy.
However, e-commerce PPC is not about getting traffic and exposure. At the end of the day, it’s all about turning visitors into paying customers so you make the $$$.
Yet, not every online store is able to turn a profit from online advertising.
Increase leads and sales by 300%, fast. Get an unfair advantage with our powerful 3-step funnel strategy.
